What's lurking in your laundry?!

Why is Tide REALLY blue????
Why Tide is blue, your clothes aren't actually "brighter and whiter" and you need the Home Detox Guide...

Brighter and whiter isn’t always better and believe it or not, it’s even FAKE!

Products with that claim (like every detergent out there) contain chemicals that adhere to clothing and absorb UV light – making your clothes APPEAR brighter but not actually protecting the fabrics at all…talk about an optical illusion! And even more, most of these chemicals used to achieve this illusion are linked to developmental and reproductive effects – yikes!

Avoid any detergent that makes this claim at all costs + SIGN UP for the FREE 7 Day Home Detox Challenge NOW!